Sino-British Joint-Venture Dissolved for Rudeness?
Here is as curious a report as can be imagined. A Sino-British joint-venture dissolved because of one rude encounter between chief executives?
Beijing Guoan Advertising head Yan Gang said the decision [to dissolve the joint venture] came after he was called to London in April to discuss management problems and was allegedly given a brusque reception by WPP chief executive Sir Martin Sorrell.
"I have met a lot of people but never met anyone as rude as (Sir) Martin," Yan told the British newspaper.
"Because of this kind of attitude, we have been forced to cease co-operation with him."
One is stunned as with a brickbat over the forehead. Chinese are supremely practical beings -- a mere snub overwhelming commercial motives? There must be more to the story.
Can any reader, perhaps in the ad business, supplement?